Optimizing Website Design

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Being a webby (that’s what I usually called people doing web jobs alot), I have been in the industry with some experience for more than 2 years, and I always believe in sharing a always a virtue of caring. In this line, they are many people sharing great tips with me too, so here’s some tips and tricks to making a killer web design, solely my opinions and I do not condone anyone to practice this if not applicable.

Developers and designers nowadays are 2 distinctive roles in the web world. They play different roles too whereby a designer usually designs the layout / coming out with a concept for a website. The usual one are always scrollable from top to bottom, flash-enabled, so on and so forth. So have anyone tried horizontal scrolling ? It might attract your visitors to explore you more with interesting design work, you might also want to try using random scrolling whereby you can scroll diagonally and a vertical after a horizontal scroll or vice-versa. So here goes the first point, THE FLEXIBILITY IN PAGE SCROLL. Let’s see what can we do next :

1. Fully utilize all possible white spaces
White space in between a page is always not good, but making it too filled up is not good too, therefore, optimizing the white space or any other spaces are always a good choice. You can always fill your spaces with images, graphics or a flash-animated object. Just bear in mind not to leave too much space in your page (page too short).

Compared the one above before optimization, the page was too short and not impressive, added some animation and also a facebook area to occupy the page and balance its view.

2. Turning your website navigation into a “Spot-Me” contest
Navigation friendly website keep your visitors longer on your website and tends to explore more. Let’s take an example, if you are given a sea of small objects to identify, it needs to much patience to locate that one particular object. To make it navigational friendly, always place important links in a sitemap (also improves site SEO) and a main navigational bar (can be on the top, left or right region of the page). Never practice over complex navigation.

3. Making sub-pages transparent and not a folder mantra
Under the navigation bar for instance, you can always add in submenus to make it drop down. This is create a very organized and hierarchical menu and easy for users to navigate

4. Sell yourself off the web
Allow users to share your page with their social networks but also not to forget to set up yours, like the few on-the-trend now: Facebook, Twitter, Buzz, and so on.. Don’t be shy to let others know about you.

5. Color scheme of your website
This actually resembles your corporation identity. Always try going alongside with your company logo. If you want to try using a contrasting color than your company corporate color, it is always advisable to use clear and bright color. Dark color tends to make user feel the website to be less interesting